Elizabeth Lester
President
Elizabeth Lester comes to Launch Interactive with over 12 years of experience in advertising and marketing, with specific expertise in email marketing and the Internet. Before joining Launch Interactive, she was Director of Marketing for Homes.com, where she built marketing programs to increase sales productivity and to cost-effectively drive more homebuyers to Homes.com. Prior to Homes.com, Elizabeth was a Senior Marketing Manager with Washingtonpost.Newsweek Interactive, the interactive division of The Washington Post Company. There she developed online advertising programs, email marketing initiatives and brand awareness campaigns. She started her career on the agency-side providing account management for large telecom providers (Verizon, Sprint, and US West.) She is a graduate of William and Mary.
SITES TO SEE
- Google.com - fastest way to find anything for a time-starved person
- People.com - like to indulge in celebrity gossip from time to time
- All of our client work, of course!
OUTSIDE OF WORK
Husband and two active young daughters keep me busy. We like to listen to music, preferably live. Our favorite place to go is Nags Head and hang out on the beach all day. I also enjoy running, reading and dining out so I don’t have to cook.
WAITING ON MY DVR/TIVO
The Office, Grey's Anatomy, anything on Disney Channel.
SUPERHERO ABILITY
Ability to never forget anything. Names, birthdays, recipes, picking up dry cleaning... how much easier would life be?
STRENGTHS AND WEAKNESSES
Can multi-task like a champ, but sometimes forgets.
AWARDS/RECOGNITION/AFFILIATION
Would love to receive the award for Best Mom, Best Launch Interactive President and Best Wife all in the same year.